Why You Should Use WordPress

WordPress is one of the most flexible website builders currently around. That’s why a staggeringly high number of websites use WordPress. Over 455 million websites are built on WordPress! It’s the most popular content management system on the market for website building right now. The first question we should answer is “why does Somerset Interactive use WordPress for most of it’s site builds”?

The easiest answer goes back to the start of this post: Flexibility. WordPress is great for virtually all sizes of websites. From entry level one-page site builds, to complex, large scale eCommerce sites. It is extremely versatile in not only layout, but in it’s functionality and ability to stack customizations on top of one another.

How Does WordPress Work

WordPress is actually the core software you use to begin your journey to a new, or newly updated, website. It is the framework of your website. It is an open source software that anyone can provide feedback and ideas for and a foundation oversees it. WordPress has been through many iterations in its lifetime to become the website builder juggernaut it is today.

One of the main ways you can customize your site is through the use of a Theme. A Theme sits on top of WordPress and provides many easily accessible ways to build and customize a website. Some other options are adding a page builder to your site which provides additional flexibility in the way you design. Additionally, you use plugins for all the fun extras you want to add to your site.

At Somerset Interactive we provide a number of options depending on the need of the client. Many of our sites are built on the Astra Theme or use Elementor Page Builder. It really depends on teh scope of your project.

What Else Do I need to Know

It’s secure. WordPress itself uses many safety features to keep your site safe. On top of that there are a number of reputable security plugins to enhance those built-in features.

It’s SEO friendly. It works very well out of the box and can be enhanced with a number of plugins.

It’s eCommerce ready. The popular WooCommerce plugin integrates seamlessly with WordPress to help you build your first online store.

Want to find out how Somerset Interactive can help. Learn more or contact us for a conversation.